Hidden costs of service are draining broker margins.
Win RFPs. Keep Clients. Protect Margins.
HeyBen AI is your white-labeled 24/7 benefits concierge—built to help small brokerages stand out, retain clients, and reclaim hours.
Stop Competing as “Just Another Broker”
Prospects see a sea of sameness. Employers don’t renew just for a lower premium. And your team wastes hours answering repetitive HR questions. That combination kills margins and stalls growth.
Stand Out in RFPs
Drop one line in your proposal: “We provide every employee with a 24/7 benefits concierge.” That’s instant differentiation.
Cut Service Burden
HeyBen handles the repetitive eligibility, coverage, and deadline questions that eat your hours.
Keep Clients Longer
When employees actually use their benefits, HR sees your value every single day—and renewals stick.
Fast to Deploy. Easy to Use.
You don’t need to train staff, manage integrations, or explain AI. We do the setup, you take the credit.
Done-for-you onboarding: We load your clients’ plan docs, brand the benefit site & chatbot, and go live.
Accurate answers only: Responses come only from plan documents—no hallucinations, no guesswork.
Employee-friendly: HeyBen speaks the language of coverage, eligibility, and deadlines.
Privacy & Compliance Built In
HeyBen never stores or shares PHI. No claims data. No personal identifiers. Answers are based only on uploaded plan documents. Logs are optional for advisers who want oversight.
Time Saved = Margin Protected
Advisers using HeyBen free up their team and deliver more value to clients.
28%
fewer repetitive tickets
in 8 weeks
3x
faster answers
minutes down to seconds
90%
increased satisfaction rating
from HR and staff
If your team spends 10 hours a week on benefits Q&A, that’s 520 hours a year. At 50 dollars an hour, you’re losing 26,000 dollars in capacity. HeyBen gives it back.
Who It’s For
Built for Advisers and Their Clients
For Brokers
Win more RFPs, cut service noise, and protect your margins.
For Employers
Instant answers for employees. HR gets fewer tickets and less frustration.
HeyBen Plus: Drive Utilization, Not Just Awareness
Most employees don’t know what benefits they have, let alone use them. HeyBen Plus fixes that with proactive messaging.
Boost utilization with timely SMS/email reminders
Automate alerts for open enrollment, wellness, and onboarding
Reach employees where they actually pay attention—text and email
Show employers the ROI of their benefits spend
ROI-Friendly Pricing. No PEPM Games.
Two clear options. Both designed to deliver value many times over.
Brokers say it best
Hear how HeyBen gives advisers a competitive edge.
ADP, AC
Adding HeyBen to our RFPs set us apart immediately. Employers see the value.
TM, IPC
Clients now see us as service-forward, not just renewal shops. HeyBen made that possible.
Frequently Asked Questions
Cut through the noise — here’s how HeyBen really works
What makes HeyBen different from other “AI” tools?
HeyBen only answers based on your clients’ actual plan documents. No generic internet scraping, no risky guesses. That means accurate, compliant answers every time.
Is employee data safe?
Yes. HeyBen never stores PHI (protected health information) or claims data. Employees don’t log in, and no personal identifiers are collected. You control whether chat logs are kept for oversight.
How hard is setup?
We handle onboarding for you. You send us the plan documents, we configure HeyBen under your branding, and it’s ready to use within days.
What questions can HeyBen answer?
Coverage (what’s included, what’s not), eligibility (who’s covered, waiting periods), deadlines (OE, qualifying events), and other common HR questions. Basically, the 80% of tickets that clog your inbox.
Does it replace brokers?
No. HeyBen takes care of repetitive service questions so brokers can focus on strategy, renewals, and client growth. It’s a margin protector, not a job replacer.
What happens if an employee asks something outside the plan?
HeyBen politely directs them back to HR or the broker. It doesn’t make things up — that’s how we protect you.
How much does it cost?
Flat annual pricing: $600/year for HeyBen AI, or $900/year for HeyBen Plus with proactive messaging. No per-employee-per-month surprises.
What’s included in HeyBen Plus?
In addition to everything in HeyBen AI, Plus adds SMS/email reminders for open enrollment, onboarding, and wellness programs. That drives benefit utilization and shows employers the ROI of their spend.
Can small brokerages really use this?
Yes. HeyBen was built for lean teams who don’t have extra staff to act as call centers. It’s white-labeled, so you look bigger than you are without adding headcount.
Can I try it with one client first?
Absolutely. Many advisers start with a single employer group to prove ROI, then roll out across their book.
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